I recommend to listen what Lars says about working with Intel etc.
edit.
to summarize a few points:
- Regarding Lenovo PC’s, the ToF sensors now have smaller volumes than Elabs software (i.e. software is replacing; he used term “we have now outsourced…”)
- When discussing the Seamless senor markets and developments, he is using Lenovo/Motorola as one example. One important point for PC OEM’s is to allow connectivity with Apple products and not just internally within Lenovo/Motorola.
- Feeling that time is good for our AI development and now its easier to discuss with all the players about our technology.
- Big players like Intel, Google etc. could run over us turning us into a law suit firm. However they have decided to sit down with us and co-operate. “We are now embedding everything within Intel for example”. Very big opportunity for us.
- Later when asked about end-user marketing, he tells an example on how they have been “embedded so deeply” into i.e. Lenovo that as Lenovo is selling big bulks of products they cannot be removed from there. So its no point in marketing end users directly about a product that cannot be sensed by humans directly. However the seamless connectivity will be very easily sensed by humans due to connectivity of devices.