I notice a couple changes during last couple quarterly presentations:
- Their communicated PC TAM is now excluding tablet segment. It is mentioned in the HW sensor price slide however (competitors). But the overly optimistic previous tam of 1.1-1.8bn USD has been removed (it was based on 300mil laptops + 150mil tablets with 2.5-4 USD/unit).
- Maybe 150mil. tablets are sold annually, so removing them from scope has a high impact on the total addressable market (TAM).
- Actual TAM, using my assumed ASP pricing, is somewhere between 100-300mil € as I have calculated. See example below.
Calculating ASP. I’m assuming maybe 60% of revenues to come from Seamless and 40% from HPD. Calculation is based on the fact that at least 500m NOK of revenues can be achieved from Lenovo. However we do not know the maximum potential so maybe it increases conservatism to this calculation.
I’m assuming 95% of revenues to come from PC/Laptop/Tablets etc.
Revenues from PC. Illustrative example. It gives an estimate where 100% penetration into existing PC OEM products would give us ~60mil. € in revenues. However I don’t see 100% penetration as most likely option now. Maybe 40-60% is most likely after some years (?).
Following results based on EBITDA-factor of 20. IMO this would assume highly profitable business with only moderate growth prospects in 2026.
If we assume higher growth prospects, as should be the situation in 2026 if the company succeeds. Then we apply EBITDA 30x.
Some sensitivity checking. This is assuming the 2026 estimated 231mil. PC/Laptops in two key segments, as above.
Anyways, the company will be a very likely multibagger in case they get even 30-40% penetration within their PC OEM Customers.